Shopify has recently changed how integrations work, which means the old “copy and paste API key” method is no longer available.
The good news is you can still connect Shopify to FEA Create. The recommended method now uses webhooks, which send information directly from Shopify into your FEA Create automations.
Before you start
Webhooks are available on Shopify Grow, Advanced and Plus plans.
On the Basic Shopify plan, Shopify limits the data that can be shared through webhooks, which may prevent customer or order details from syncing fully into FEA Create.
Step 1: Create your inbound webhook in FEA Create
Start in FEA Create:
Step 1. Go to Automations → Workflows
Step 2. Click Create Workflow
Step 3. Choose the trigger Inbound Webhook
Step 4. FEA Create will generate a unique webhook URL for you
Step 5. Copy this URL, you will use it in Shopify
This webhook is the connection point where Shopify will send data into FEA Create.
Step 2: Create a webhook in Shopify
Now move into Shopify:
Step 1. Go to Settings
Step 2. Open Notifications or Webhooks (this may vary slightly depending on your Shopify version)
Step 3. Click Create webhook
Step 4. Choose the event you want to track, for example:
Order created
Order paid
Customer created
Step 5. Paste in the webhook URL from FEA Create
Step 6. Save
Once saved, Shopify will automatically send data to FEA Create whenever that event happens.
Step 3: Map what happens in FEA Create
Once Shopify sends data into your workflow, you can decide what FEA Create should do with it.
Common actions include:
Add or update a contact
Add a tag (for example “Shopify Customer”)
Create an opportunity in your pipeline
Trigger an email or SMS workflow
Enrol the contact into a journey or automation
Step 4: Test your connection
To make sure everything is working:
Step 1. Trigger a test event in Shopify (for example, place a test order)
Step 2. Check your FEA Create workflow to confirm the data has arrived
Step 3. Confirm the contact and automation actions have run correctly
Important things to know
Shopify plan limitations
This is only available on Grow, Advanced and Plus plans to send full customer and order data
This is a Shopify limitation and not something controlled by FEA Create.
When you might need extra help
In some cases, Shopify settings can vary depending on your store setup.
If you’re unsure, you can:
Use Shopify’s AI help assistant to locate webhook settings
Ask Shopify support to help confirm the correct event trigger
Work with a developer if you want more advanced or custom data mapping
Summary
Shopify now connects to FEA Create using webhooks instead of API keys.
The flow looks like this:
Shopify event → Webhook → FEA Create workflow → Automations
Once set up, this runs automatically in the background and keeps your Shopify and FEA Create data in sync.