Social Listening helps you quickly see what people are searching for, watching, and talking about online.
It brings trending topics from places like Google, Pinterest, Wikipedia, TikTok, and YouTube into one simple space inside your Social Planner. This makes it easier to plan content that feels timely and aligned with what your audience cares about.
Why Social Listening Helps
• Spot rising topics early so your posts feel fresh.
• Plan with clear data instead of guessing.
• Create and schedule ideas inside FEA Create without switching tools.
• Understand what your audience is engaging with across different platforms.
What You Can Explore
Google Trends Shows real time searches people are making.
Pinterest Keywords Helps you find creative or seasonal ideas that are gaining interest.
Wikipedia Pageviews Shows growing curiosity around topics, events, and people.
TikTok Songs and Hashtags Helps you spot audio trends and conversations gaining momentum.
YouTube Keywords, Channels, and Trending Videos Great for video ideas, hooks, formats, and competitor inspiration.
How to Use Social Listening
Step 1
In FEA Create > Social Media & Emails > Social Planner and select the Social Listening tab.
Step 2
Choose the trend type you want to explore, such as keywords, hashtags, or songs.
Step 3
Use the date filters to focus on the time period you want.
If you click a trend card, the original website opens in a new tab so you can explore the source in more detail.
Practical Ways to Use It
• Build a weekly content plan using a few rising topics.
• Tailor posts for specific regions when location filters are available.
• Shape your video titles using YouTube popular keywords.
• Prepare seasonal posts using Pinterest trends and Wikipedia activity.
• Explore YouTube channels for inspiration or collaboration ideas.
Tips for Making the Most of Social Listening
• Look at more than one source to confirm a trend.
• Create or schedule while interest is still growing.
• Add a short note in your planner to remind yourself where an idea came from.
• Avoid confusing or sensitive topics by checking reliable sources.
• Keep simple templates ready for captions or graphics.
Social Listening gives you a simple way to stay close to what your audience is paying attention to. With a quick look you can gather inspiration, shape ideas, and turn real time interest into meaningful content. When you combine these insights with the tools inside Social Planner, planning your posts becomes faster, easier, and far more aligned with what your community wants to see.