When it comes to building your online business, it's important to understand the difference between creating pages on your website and creating funnels. Both are important for different reasons and serve different purposes. Here's a breakdown of what you need to know:
Creating Pages on Your Website
Your website is where you'll have your standard pages that will always be there, such as:
Home page
About page
Services page
Contact page
Legal pages (privacy policy, terms and conditions, etc.)
These pages are important for providing information about your business and giving your audience a place to learn more about what you do. They also help with your website's search engine optimization (SEO), which is crucial for getting your website to rank higher in search results.
Creating Funnels
Funnels are a bit different from pages on your website. Funnels are used for specific actions that you want your audience to take, such as:
Opt-ins (where someone gives you their email address in exchange for something of value, like an ebook or video series)
Sales pages (where you're selling a specific product or service)
Newsletters (where someone signs up to receive regular updates from you)
Funnels are important because they allow you to interact with your audience in a more targeted way. They also help with lead generation and can ultimately lead to more sales.
When creating funnels, it's important to keep in mind that they may be temporary and subject to change. You may be testing different funnels to see what works best for your audience, so don't be afraid to experiment and try different things.
Your website and your funnels are both important for building your online business. Your website provides a home base for your business, while your funnels are used for specific actions that you want your audience to take. By understanding the difference between the two and how they work together, you'll be able to create a more effective online presence for your business.